Many seniors have worked hard to accumulate a lifetime of savings.  Since older adults are the
fastest growing segment of investors, they have become the focus of many financial services firms’
marketing and sales activities.  Unfortunately, sometimes it can be difficult to identify legitimate
offers.  State and federal regulators are increasingly concerned about abusive sales practices that
target seniors.

The State Corporation Commission’s Bureau of Insurance suggests that you follow these
suggestions to become a more informed consumer:
Question the credentials of “experts.” Individuals often boast designations and
credentials using terms such as “certified”, “accredited”, “retirement planner”,
“senior advisor” or “senior consultant” to convince people that they have special
expertise to help seniors choose investment strategies.  This may not be true.  While
some organizations require members to complete a difficult study program and pass
extensive exams to earn designations, other organizations have much less stringent
requirements that can be completed in a three or four-day course.  In the worst
cases, some senior “expert” designations are earned simply by paying a monetary
fee.  Ask about the financial experts’ qualifications and track records and check them
out for yourself.  Find out how they earned the credential and whether the credential
requires learning more about older adults and/or more about the product being sold.
Beware Of The “Free Lunch” investment Seminar. Such seminars often use
enticements, including free meals and door prizes or claims of “urgency” or
“limited space,“ in order to encourage you to attend.  You should be aware that if
you give contact information on a registration from, that information will probably be
used to solicit you for future sales and marketing efforts.
Does this product make sense for you? Always be sure you understand what is
being sold.  Financial products can be complicated.  Do not hesitate to ask
Never make a final decision at a seminar. Take time to review the information
provided to you